How Mobile Messaging In Hotels Can Streamline Operations

What’s in it for me?

If you’re looking to simplify and straighten hotel operations in the post-COVID era, guest messaging is the tool to be included in your roster. This post will acquaint you with the benefits and the ways in which you can utilize a mobile messaging app to enthrall your guests by providing the most memorable guest experience with the help of a well-coordinated workforce. 

mobile messaging in hotels for enhanced guest experience

What does a hotel experience mean to a guest? 

A stay at a hotel is an exploration of hospitality. With the rise of technology in hotel industry practices, hospitality through mobile messaging in hotels is a big boon for hoteliers to streamline hotel operations smoothly. You can reach out to your guests and offer them the best of your facilities and services without even facing them. 

While some may argue that this takes away the spirit of human service, there is nothing more valuable than how customers feel about this new way of hospitality. The best example of this thought is how contactless hospitality has raised the bar for an average hotel goer's expectations of a safe and cozy stay.

Why Mobile Messaging?

hotel mobile check-in for guests

Mobile messaging can improve contactless hospitality, enable more conveniences in favor of the guests, and effectively make assigning tasks and managing the staff easier. Every hotelier wishes to enhance their guest experience, and every guest wishes to experience a memorable vacation utilizing every bit of it. Mobile guest services are unconditionally efficient in attaining this goal and ensuring guest contention without any worries.

Imagine a guest, tired from a long journey, just waiting to crash onto the bed in the hotel room they booked. They would be disheartened to see a queue at the front desk or be dissatisfied if the check-in process at the reception was taking up too much time. An online check-in facilitated by a few taps on a mobile app would be ideal after an exhausting trip. 

Integrating mobile messaging in hotels with hotel chatbots during the booking process is one way you can add value to the overall guest experience you offer. Furthermore, the benefits also apply to the establishment as the processes involved with mobile guest service greatly contribute to augmenting hotel operations. The following points are here to convince you why messaging apps for hospitality can work wildly in your favor:

  1. Swift Guest Service Guaranteed
swift service through mobile messaging in hotels

Ever since the pandemic struck and the industry was at a standstill, the standard of contactless hospitality has carefully brought back customers to hotels without concern. However, hotels and other lodging establishments have been dealing with the additional responsibility of maintaining this level of excellence throughout guest visits. 

Introducing the technique of mobile communication in hotels revolutionizes how contactless hospitality is productively practiced and steadfastly followed. For instance, a request for an extra pillow in a room can be swiftly catered to through guest messaging.

  1. Comfort And Convenience Come First
a comfortable hotel guest experience

Check-in and check-out processes have always been a time when the guest is required to hang out at the reception till the front desk staff ticks the checkbox one at a time. If mobile phone booking is a thing now, then why can’t the same be deployed for a quiet check-in? 

Raise the bar of hospitality for your guests and initiate mobile services for checking in, accessing facilities, requesting assistance, checking out, and even making payments. 

Thanks to mobile messaging in hotels, your guests no longer need to wait for the convenience of your team members. While your customers check themselves in, this opens up more time for your staff to actively go about their routines. 

In addition, a guest can readily install and raise a request on the hospitality mobile app. The manager who receives this can assign the duty to an available staff member with a few clicks - less huss and fuss for all!

  1. Converting To The Digital Model
using mobile messaging in hotels can revolutionize the whole guest experience

This technology saves up a significant resource in hotels - room key cards. Statistics show that 74% of millennials use their smartphone for travel-related research, while 66% book their trips using this medium. So, we can boldly infer that many of today’s travelers and guests might prefer using their smartphones to access their rooms. 

In the same way that communication by mobile phones has changed how the world speaks now, entering your private hotel room could be as simple as lightly tapping your door lock with your smartphone. Amongst all the advantages your guest can enjoy, you can sweeten the end of their stay by offering online payment options, thereby ensuring the purity of contactless hotel services once again. 

  1. Crafting Excellence In Guest Services Experience
mobile services in hotels for guests through guest messaging

The idea of mobile messaging in hotels takes over a lot of the workload that the staff often endures. The days of noting down the details on a piece of paper are over. Guest preferences are a dynamic deal. When considering some hospitality industry importance factors from a few years back, the physical toil of a collective workforce to satisfy guest needs was what mattered.

Now, remote access to facilities and contactless services are the biggest motivators for a top-rated vacation. Your investment in high-end mobile messaging software is a sure shot at taking the burden off both guests and team members.

With the ease of signing in and out of a social media handle, hoteliers can bravely explore the digital facility of messaging in hotels via mobile apps to kick up their guest experience by a notch.

  1. Staffed Up Perfectly
hotel staff coordinating with each other through mobile messaging in hotels

Making the guest experience easier and more accessible for your guests does the same for your team. Managing hotel operations and handling requests/demands has never been simpler. Communication among the staff is a vital part of maintaining facilities and services at a lodging establishment, and using a designated mobile messaging technology sheds more clarity on this work division. 

  1. Coordinating In Flawless Style
scheduling hotel operations

Schedule daily duties and assign follow-up tasks for your staff with the help of mobile messaging in hotels. This can easily be done by equipping your team with the necessary application and training them on its functionality to boost operational efficiency. By ensuring this system works in tandem with your integrated hotel PMS, you can bring together all responsibilities under a single platform. 

More importantly, this method reduces the risk of confusion or conflict caused by the constant interference of managers in the prepared work schedule. Every duty and assignment is saved, stored, and can be selected in case of a search. The accountability for any errors and mistakes caused can be clearly called out by the use of this feature.

A well-coordinated workforce will keep the wheels turning without jolts, and this smooth running of operations can be accomplished by the right touch of technology.

  1. Clearing The Middleman In Play
mobile messaging in hotels can break communication barriers

Look no further if you’re wondering how to improve guest services in a hotel. The role of the concierge can now be handled by a planned hotel guest messaging facility, keeping it straightforward for all by sharing a digital concierge or amenity page listing all the house rules. Guess what? You can also share the link to your very own digital marketplace through mobile messaging

While your customers can comfortably place any requests using the app, the manager and the concerned team will have access to actively track the status of these requests and respond to them. This exemplary execution of mobile messaging in hotels is the perfect course of action to save time and reduce costs.

Transform using mobile technology to the new era of hospitality! From sending the hotel guest welcome note over the phone to running the operations better, mobile messaging is here to create a ripple in the industry. 

  1. Updating The Guest Experience Every Day
elevating the guest experience every day with guest messaging

What is guest services experience? It is how customers feel about how hoteliers welcome, host, and how they serve them. Mobile technology and these upgrades of communication in hotel management are not just one big step to a new style of service. The guest journey can be gradually elevated to the peaks of hospitality standards with constant evaluation and consistent upgradation. 

Fulfilling what your guests expect and request during their stay is how you move in the right direction. Following up on these expectations and working them out beforehand is how you move to stay ahead of the curve. The criteria for guest satisfaction are always evolving. Hoteliers have to take up the responsibility of adjusting to these changes, as well as customizing and personalizing guest experiences to achieve the pinnacles of hospitality. Ahead and beyond is always where hoteliers should keep their eyes on!

Change, Create, And Collaborate

It is no hidden fact that mobile messaging in hotels is an inevitable change that is bound to advance the grade of customer service in the industry. Nowadays, guests’ requirements and feedback can be readily available in:

  • an organized sheet of data,
  • with consolidated information,
  • accessible only to authorized parties,

along with everything else you need without the botheration of a call.

Processing communication on mobile phones allows hotel owners to regulate the management of facilities and services at their fingertips.

Today’s Trends Are Tomorrow’s Tradition

mobile messaging in hotels is the latest trend

Suppose you notice a trend among your customers requesting a particular amenity or service to refine their visit. While bringing their needs to fruition is definitely the way to go, there is a learning curve to this involving an analysis of your guests’ preferences. 

In simple words, keeping track of your guests’ requirements and satisfaction with your work helps you understand fresh hospitality trends. Adding such services or amenities to your guest experience amplifies its impact and lessens the scope for additional requests and disapproving complaints. 

Ultimately, this formula for streamlining operations and the gradual growth of the hotel’s guest experience are the key components to obtaining higher ratings, more bookings, and an excellent reputation.

Conclusion

Mobile messaging in hotels is development at its finest. If a long wait at the front desk for checking in can be turned into a simple app installation and QR code scanning, that indicates how far hotel services have come along. What was once normal has now become complex, and mobile technology is one way to make this effortless and impressive. 

Balancing between maximum hospitality and optimal feasibility without compromising on the quality of services and brand reputation is no trouble-free feat. Simplify, straighten, and streamline hotel operations with the magic of mobile messaging technology, made available for all. 

Along with being a time-saver in most aspects, this level of mobility in the industry is your answer for how to fine-tune operations and reduce costs. 

By being able to run multiple divisions of your hotel within a single application, mobile messaging with a smartphone device becomes the one-point solution you need. Get ready to adopt new technology and adapt to this progress because this will turn the tables for you!

With GuestTouch, Simplify and Straighten your Hotel Operations Using The All-In-One Guest Messaging

guest messaging for a personalized guest experience
  • Get direct leads
  • Send pre-arrival and guest journey messages at various touchpoints
  • Promote & Upsell
  • Streamline housekeeping and other operations
  • Provide a seamless, contactless guest experience

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Posted on
September 14, 2022
Referenced GuestTouch Products
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